May 30th, 2014
2014 just might be The Year of the Promotional Bag. In January, Los Angeles became the largest U.S. city to pass an ordinance banning single-use grocery store plastic bags. Many other cities and states are expected to follow the charge. While this trend may mean bad news for plastic bag manufacturers, it offers businesses unprecedented brand-building potential.
The Ban Heard ‘Round the World
Whi …
By Travis Shafer
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May 6th, 2014
You might have noticed, fitness centers start looking a little barren this time of year. As a gym owner, you likely enjoy plenty of business at the start of a new year. After all, at the beginning of the year, everyone’s resolution is to lose weight, get toned, and live an overall healthy lifestyle, which means many will buy a membership. Unfortunately, the time of plenty won't last forever, and …
By Travis Shafer
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April 29th, 2014
Product suppliers are a dime a dozen, but does your product supplier truly go the extra mile? Check out this true story regarding one of our dedicated representatives, who went above and beyond to ensure a happy customer.
"Need 1200 Thunderstix by Noon Tomorrow."
It all began when a customer dropped us a line, reading: in San Diego and need 1200 thunderstix by noon tomorrow. Please advise.
This …
By Travis Shafer
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April 23rd, 2014
Today, seniors represent a huge share of the consumer market. That’s a trend that’s likely to continue as more and more baby boomers enter their senior years. In fact, the Small Business Administration reports that seniors have an average per capita income that’s 26% above the national average, and seniors and baby boomers comprise almost a quarter of the population. Businesses that have pro …
By Travis Shafer
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March 24th, 2014
When you think of your favorite brands, quite likely their logo pops into your mind immediately. You know how important it is to have an interesting and memorable logo to represent your business. It is likely the first thing that customers think of when they hear your company’s name. Keep in mind these four important rules of Logo Design and you will be able to create a logo that POPS off the …
By Travis Shafer
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March 18th, 2014
Golf courses are judged by features like difficulty of play, physical location, and their ranking according to associations such as PGA and USGA. In the end, golf courses become favorites based on personal preferences or nuances that may or may not translate into final golf scores. Here are America’s top five golf courses according to us. 1. PGA National Resort & Spa, Champio …
By Travis Shafer
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March 14th, 2014
It's March, which means it's time for that annual rite of passage that is the NCAA Men's Basketball Tournament. Sixty eight teams will enter, but only four will make it to Dallas, Texas to play for the national title. So get your bracket printed, brush up on your bracketology 101 and get ready for the sporting phenomenon that is March Madness by following these tips:Have plenty of food/drink: The …
By Travis Shafer
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March 6th, 2014
Personalized magnets make excellent promotional giveaways and mementos from events that you have hosted. Wedding fridge magnets can be given to each wedding guest as a way to remember the couple's happy day. When it comes to business, there are plenty of ways that magnets can create marketing pieces that people will always refer to.Magnetic signs for cars are excellent ways to turn your personal v …
By Tim Jones
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February 25th, 2014
Your website can be your best marketing tool, provided that you can gather the right momentum. Driving traffic to your website can be a lengthy and eventful road, but it will pay off once you have invested enough time and effort into the process.1. Use your business logo on a variety of promotional products.Printing your business logo and contact information on quality promotional products are an …
By Travis Shafer
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February 20th, 2014
The 21st century is the age of entrepreneurship and small businesses. While the economy wreaks havoc on many large companies and corporations that either downsize to survive, or close their doors because they can't survive, startup small businesses continue to come forth and do much better than their much larger counterparts.Small business marketing has to be an essential part of each entity's bus …
By Travis Shafer
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